Business English Lesson plan- Giving a Presentation (ESA Framework)
Type of Lesson: Integrated skills (Listening integrated to speaking, pronunciation and vocabulary using authentic material. Theme: giving presentations)
Aims: To identify the characteristics of a good and bad presentation To introduce vocabulary related to presentations To review sentence stress and intonation patterns for effective presentations.
Outcome: By the end of the lesson, students will be able to give a sales presentation about their companies’ new product.
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Assumptions: Students have a wide range of vocabulary related to the business field. They are able to articulate full sentences using complex and compound sentences. They are aware of how important intonation is when delivering a message. They are able to differentiate intonation patterns. They will already know many adjectives that are used to describe the product they sell at their company, as they will have used them in their own language while performing sales pitches. They have prior experience in giving presentations in their own language and have given presentations in previous ESL classes. They are familiar with the structure of a presentation: introduction, overview, state points, state results and conclusions, summarize, and close.
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Students background information: Students are to give a sales presentation about their companies’ new product at a business conference. They are well established sales people in Japan and this will be their first time presenting their product in an overseas environment.
Anticipated Problems and Solutions: Students may not be able to recall some ‘great speakers’. In this case, the teacher will suggest people such as Martin Luther King Jr., Steve Jobs, etc. They may have difficulty using proper intonation in certain phrases; this will be solved by demonstration and drilling. They may also have problems with some pronunciation in the intonation exercise. The teacher will be around to assist students with their individual needs.
Aids/Materials: YouTube video “Enhancing Your Presentation Skills”; a vocabulary presentation worksheet; stress and intonation worksheet; Steve Jobs iphone 2007 presentation YouTube Time: approx. 150 minutes
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Aim: to introduce the topic of giving presentations and to outline skills and characteristics that lead to a good presentation. Techniques used: questionnaire; discussion; brainstorming Skills: speaking and listening Interactive Pattern: SS Time: 10 minutes
Aids/Materials: handouts with questions/board
Put students into pairs and have them discuss the following questions:
1. What are the characteristics of a great speech/presentation? 2. Who are the greatest speakers that you can think of? 3. Who do you need to give presentations to as a part of your job? What are they about?
Once students have finished discussing in pairs, have an entire class feedback and have students brainstorm the characteristics of a great speech are. (Examples of ideas that will be elicited: eye contact, clear voice, positive body language, etc.).
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Step 1: introduce words and phrases related to giving presentations Techniques: Gap-filling Skills: Reading and speaking Interactive Patterns: T-S; SS Time: 5-10 minutes
Aids/Materials: Vocabulary: Presentation Language worksheet.
Students will be given a ‘Vocabulary: Presentation Language’ worksheet that uses words and phrases suitable for presentations. They are to work in pairs in order to fill in the blanks of the passage. After students have completed this activity, the teacher will take it up as a whole class and discuss any vocabulary words they were unsure of.
Vocabulary: Presentation Language
Complete the following presentation excerpts using the words below.
after that finally illustrate outline to start with then describe specifically purpose sum up thank tell you
Good morning, everybody. I hope you are all doing well today and I’d like to _______ you all for being here. Today I am here to __________ about our latest product, and more _________ about how it works and what it does. I’d also like to __________ the products’ features and __________ inform you about where you can get it and how. ____________, I’d like to briefly __________ our current marketing policy in Canada. ________, I’ll __________ some of the problems we have encountered in our market share. ___________, I’ll ________ our progress this year and continue on with our main _______ for being here; the product.
Answer Key: thank, tell you, specifically, illustrate, finally, to start with, describe, then, outline, after that, sum up, purpose
Step 2: To identify how important intonation is in delivering a sound presentation Techniques: Elicitation Skills: Listening and speaking Interactive Patterns: T-S Time: 5 minutes Aids/Materials: Vocabulary: Presentation Language worksheet
The teacher will read the excerpt twice. T will ask the students to listen carefully and identify the differences. The first time, T will read it using proper sentence stress (stressing content words: nouns, main verbs, adjectives, adverbs), intonation and tone of voice. The second time, T will read it in a monotone voice. Then T will elicit the difference and which one is more effective and why: T: “Which speech was more effective?” S: “The first one” T: “Why?” S: (Possible answers) “You used expression, your voice changed, you sounded enthusiastic. In the second reading, your sounded dull, boring.”
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ACTIVATE – Business English Lesson Plan
Aim: Practice intonation patterns Techniques: reading aloud Skills: speaking and pronunciation Interactive Patterns: SS Time: 10 minutes
Aids/Materials: “Good and Bad Stress and Intonation” from UsingEnglish.com
The teacher will hand out the worksheet “Good and Bad Stress and Intonation”. Students will work in partners to practice saying the sixteen sentences with both good and bad intonation. The back of the worksheet provides helpful tips in how to express the sentences in the best and worst ways possible. Once students have finished practicing with a partner, they will go over each sentence as a whole class. The teacher will correct them where necessary
Step 1: Aim: to identify characteristics of effective presentations. Technique: note-taking, listen for main ideas Skills: listening and speaking Interactive patterns: S and SS Time: 10-15 minutes Aids/Materials: YouTube video “Enhancing Your Presentation Skills- Killer Presentations” by Doug Jeffries. (about 7:18 minutes)
The teacher will play the video twice to ensure students have a full understanding of the content. Students are responsible for noting at least five presentation skills that Doug Jeffries mentions in the video (Making your audience comfortable, establishing eye contact, ‘power of the pause’, body language/gestures, effective content). They will then go over and discuss the importance of each point as a whole class. For example:
T: “Why is establishing eye contact important when giving a presentation?” S: “It engages the viewer and allows them to know that you are speaking directly to them”
The teacher will now ask students if they know who Steve Jobs was and what he was responsible for.
T will tell the students that they will now watch a presentation by Steve Jobs and they have to discuss the following questions:
– Can you identify any of the presentation skills described by Doug Jeffries in Steve Jobs’ video?
– What makes Steve Jobs’ iphone 2007 launch presentation effective? (Possible answers: visuals, timing of speech accompanied by visuals, clear voice, confidence, knowledge of product).
– How does he keep the audience engaged? (Possible answers: movement, gestures, tone/pitch, humour, repetition (“re-invent, revolutionary”)
T will ask students to take a closer look at Steve Jobs’ presentation. T will direct them to identify any words they think made his presentation effective; words he repeated, words that they think helped to describe/promote his product. Students should pick out certain adjectives such as revolutionary, life-changing, re-invent, magic, etc. T will write students’ answers on the board and then ask them to think of other vocabulary words they could use to sell a product, focusing on a product that the company they work for sells. “If you were to sell your company’s new product in a presentation like Steve Jobs’, what type of words would you use to engage the audience and make them want to buy your product? Come up with as many adjectives as you can to promote your product.” Students will compile an individual list. Once they have finished their lists, they will discuss their adjectives together as a class. T will write their ideas on the board, adding to the list that we compiled from Steve Jobs’ presentation and give the students time to copy any of the adjectives that they wish to use for their presentations into their notes.
Aim: Students will create a presentation with the assistance of ICT tools (PowerPoint/Camtasia) to sell a product to their classmates using appropriate vocabulary and body language. Techniques: collaborative writing and discussion Skills: Speaking, listening, reading and writing Aids/Materials: computers with Camtasia program and Microsoft PowerPoint Interactive Pattern: SSS Time: approx. 50 min.
For the final stage of the lesson, T will tell students that they are going to create a presentation, much like the one they viewed in the Steve Jobs video, using ICT tools (Camtasia or Powerpoint) to sell a product of their choice. The product must be something they are fully aware of as they will not have much time to research.
T will briefly go over the main stages of a presentation. Students’ presentation must follow this format: introduction, overview, state point, state results, summarize, and close.
Other points to remember to use in their presentations are: -use of vocabulary (adjectives and phrases) to describe the product -body language, gestures and intonation -synchronization of their speech with the slideshow presentation
After each student presents, the rest of the class will give them feedback regarding their presentation (both good and bad) and what they need to work on for a real life sales presentation scenario.
Adapted from lesson plan by 120-hour TEFL certificate graduate.
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Give a Great Business English Presentation 📈 Tips From a Business Coach
Public speaking makes almost everyone nervous. It isn’t surprising to learn that a lot of people are afraid of spiders, snakes, or heights. All three things can be dangerous to humans, so those fears make sense. However, public speaking isn’t physically dangerous – our brains just trick us into feeling like it’s dangerous . If this sounds like you, keep reading for my tips on developing your business English presentation skills .
How to Give a Great Business Presentation in English
I used to be terrified of public speaking. And I gave presentations in English, as a native English speaker.
My voice and hands would shake. My face and neck would turn red. I couldn’t think very well – or at all – when I spoke. I would often make simple mistakes because I was so stressed.
And I hated it, but I had to give business presentations at university. As a business student, my final year required three to six presentations every month! Luckily, after I stood in front of my classes about ten to fifteen times I figured out how to practice and each presentation became easier. By the time I graduated, I was comfortable standing in front of people. At my first full-time job, they even sent me to give business presentations and workshops as a representative of my company – and I had fun!
What helped me? Finding some transition phrases that felt natural, a specific type of practice, learning to breathe and slow down, and figuring out how I best deal with questions .
If I can do it, you can do it!
Use simple business English presentation vocabulary and grammar you’re comfortable with…
If you’re already nervous about giving a presentation in your target language, now is not the time to use new vocabulary or complex grammar. If you keep things simple for yourself, it can help you in more than one way.
Help your audience understand you
In the second part of the Globish articles , one suggestion that helps you to be easily understood by everyone makes a lot of sense. In every meeting or business English presentation, “[adapt] your speech to the lowest level” in the room . This is true for all public speakers, whether they are native or non-native presenters.
So, in order to be clear in your presentation, use simple business English vocabulary and phrases that you – and your audience – are comfortable with .
Stay relaxed
Using simple language also stops extra stress. Trying to use unfamiliar grammar will make everything more difficult than necessary.
Use transition phrases to move between topics
What’s the purpose of a business presentation? To give information to your audience. The purpose isn’t to entertain your audience, however, you don’t want them to stop listening because it is too complicated or boring.
Therefore, you should keep things as simple as possible while connecting to your audience. It’s easy to make your transitions feel smooth and less awkward. Use a few simple phrases before you start new slides or topics to help your audience follow along.
Transition phrases
“Are we ready to get started?”
If you need to officially start the meeting, this is a gentle way to stop other conversations happening.
First, Next, Then, Finally
An easy way to start each slide is by ordering them out loud. This helps your coworkers keep track of the information.
- “First, let’s look at the industry trends.” “First, this is important because…”
- “Next, the marketing department will start their ads.”
- “Then, we can start phase three.”
- “Finally, we can present the solution to Customer A.”
Now that we know ___, we can ____.
If you’re presenting the solution to a problem, this is a great fill-in-the-blank formula for helping your audience understand the logic of your solution.
- “Now that we know the customer needs Option A, we can update our product.”
- “Now that Project A is finished, we can start Project B.”
I’d like you to…
When you’re ready to end the presentation, you can re-state the most important information or ask your audience to do something .
- “I’d like you to use this information with our customers.”
- “I’d like you to try this during your next customer meeting.”
- “I want you to remember that Option A is a much easier solution to Problem B.”
- “Please keep in mind that Project C will fix a lot of customer problems.”
Practice with and without notes
The most important step to getting completely comfortable with any presentation is to practice the words you’ll say. You should practice the same way you’ll speak on presentation day – without notes.
However, if you memorize every word of your speech and then get interrupted or distracted, you might forget your most important ideas, facts, or statements. The easiest way to smoothly handle distractions is to only memorize the most important things .
Here is my process for practicing:
Read your notes out loud
When you begin to practice your presentation, read everything out loud to make sure you’re comfortable with the words and the order of your slides. You only need to do this three or four times.
As soon as you’re happy with how it sounds, you can start memorizing the very few phrases or details that are the most important .
Repeat your main points until you don’t need your notes
If I needed to give a business English presentation about this blog post, I would memorize only the outline of my main points:
- Simple grammar.
- Help your audience.
- First, next, then, finally.
- I’d like you to remember…
- Use your outline.
- Nobody notices your pauses.
- During or after.
Memorizing the outline is a good way to make sure you say everything in the correct order, while sounding natural throughout the rest of your presentation.
Give the full presentation to your mirror
The next step is to talk through your entire presentation – at least three times! – while looking at yourself in the mirror, without your notes.
You’ll probably talk about your supporting information a slightly different way each time you practice. That’s good! Most speaking coaches will tell you that it’s natural to use different words or phrases each time – unless you’re an actor with a script.
During the presentation, take deep breaths and remind yourself to slow down
The best piece of advice I’ve ever received about presentations was this: Nobody else notices if you pause to take a breath.
And they were right.
When you’re nervous, your heart beats faster. You might forget to breathe, or you might breathe too fast. Don’t get dizzy – that makes business English presentations much too difficult! Instead, take a deep breath to stay calm and steady whenever you need to:
- Before each new slide or topic
- If you forget a word or phrase
- Before answering a question
- If you start talking too fast
Stop at each new slide or topic
Transition phrases help your audience understand the flow of information. If you pause to breathe after the transition, that will help both you and your audience.
Speak slower so you can think slower
Sometimes I make mistakes during my presentations because I start talking so fast that I can’t remember what I want to say next or say something I didn’t mean to say.
Decide how you’ll deal with questions about your business English presentation before you start
I personally prefer to give workshops instead of presentations. I can teach and answer questions during a workshop instead of giving a full speech without interaction from my presentation audience.
So I encourage questions. Answering questions makes me less nervous in general. But does it make you more nervous? This is a personal preference – it isn’t a good thing or a bad thing. But you’ll feel more comfortable if you decide before you stand up in front of people.
Let your audience know you like questions
If you prefer taking questions during the presentation, simply say, “I’m happy to answer questions as we go along.”
You can also say, “Feel free to ask questions.”
These phrases give your audience permission to raise their hands or speak out.
Let your audience know you like to answer questions at the end
If you prefer getting through your presentation and then answering questions, simply say, “I’ll have a few minutes at the end to answer your questions.”
This lets your audience know that they should remember their questions, since you’ll be taking them after the presentation. Since not every business English presentation is the same, it makes the audience’s job easier if you let them know what to expect.
Finally, trust your preparation
After all your hard work, the best – but most difficult – thing to do is to relax and trust your preparation. It’s the same advice that I give in my book, 8 Steps for Interview Prep . Keep in mind that you’re giving a presentation because you know things your colleagues – or customers – don’t know. You’re giving them valuable information!
When you make a mistake, just remember: nobody is perfect . Your coworkers understand that even native speakers make mistakes!
About the Author: Tina Crouch is a writer and Business English coach who started TinaTeachesEnglish.com and published 8 Steps for Interview Prep: How English Learners Can Confidently Answer ‘Tell Me About Yourself’ and Other Questions . She has a unique perspective on language learning after years of studying Italian and loves helping students improve their communication skills.
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Why business english presentation skills will help advance your career, by singapore teaching centre, british council, 12 july 2021 - 16:00.
Imagine this: You’re standing in front of a PowerPoint display, with several colleagues looking at you. Your boss is there, too. It’s time to give a presentation.
How do you feel nervous or confident.
Presentation skills are essential for the modern workplace. If you can’t present your work clearly and confidently in English, then you may be holding your career back.
In this blog, we take a look at why presentation skills are so important. We’ll also cover how presentation skills can advance your career, and some simple ways to upgrade and improve your business English and professional skills.
Learn more on Business English Skills courses
Why do presentation skills matter?
Whether you head up a multinational company or just starting out, you’ll need presentation skills. Being able to share information, offer an analysis and lead the conversation are all crucial capabilities for the business world.
In fact, 70% of employees surveyed by Prezi, a presentation software tool, said that presentation skills were essential to success. Another 20% said that they would do almost anything to avoid speaking in public. Which group do you think is more likely to achieve their goals?
Presentation skills might even be the key to your next job. According to a 2020 survey by the Ministry of Manpower, these are the top transferable skills that employers want:
- Communication
- Analytical skills
- Business development
- Digital skills
Public speaking demonstrates all of these skills.
When you give a business presentation, you use your leadership abilities to hold people’s attention. Your communication skills help you to convey information efficiently. You can demonstrate your capacity for innovation, analysis and development through the ideas you share.
Finally, if you can put together the research and slides for a presentation, then you’ve also shown that you have digital skills . And presenting is an excellent way to demonstrate your English proficiency!
How presentation skills can advance your career
As we’ve seen, presentation skills are very attractive to employers. However, they can be useful for more than just career advancement. Learning how to present your thoughts clearly can also have personal benefits.
Feeling confident in high-pressure life situations, such as a business negotiation, can help increase your confidence in other areas. As you practise interacting with an audience, you’ll develop your emotional intelligence and learn how to make a powerful impression.
Careers website The Balance points out that presentation skills also include chairing meetings and dealing with feedback. This experience trains you to think on your feet and solve problems in real time. It’s also valuable practice in guiding conversations and setting the tone for business meetings.
3 ways to improve your presentation skills
If you want to improve your presentation skills and master public speaking, here are a few ideas you can try.
- Create the habit of speaking spontaneously. That means no reading. While you can have a few bullet points to guide your speech, try to speak without memorising or reciting a text.
- Record yourself. Lots of people find it strange to watch or hear themselves on tape. But once you break through that barrier, videos can be a helpful teaching tool. Watch your performance for any verbal tics, repetitive gestures, or points to improve.
- Slow down. A common problem with presentation skills is going too fast. It’s natural to speed up when you’re nervous - so try and consciously slow down. Pause after key points so that your audience has time to listen, process the information and react.
Like any other communication skill, the best way to improve your presentations and business English is to practise, practise and practise again. It’s often a good idea to practise with friends or a class, so that you can get instant feedback and support.
Before you book a class, spend some time thinking about the specific presentation skills you need. Do you attend a lot of conferences? Do you have to give weekly progress reports, or lead negotiations with other businesses? Some professional skills courses are designed for specific industries or expertise.
For example, the British Council in Singapore uses personalised teaching content for different students. This means that you can immerse yourself in the specific presentation style that works for your goals. The British Council courses also include access to networking events, so that you can practise your skills with other professionals.
Want to improve your presentation skills?
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This course is part of the Business English Communication Skills Specialization
Business English: Making Presentations
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About this Course
This course teaches you language and techniques that will help you make effective presentations in English. The final task is to develop a well-organized, persuasive presentation using charts and graphs that sells your city as a venue.
The course focuses on students who have an intermediate level of English, with a minimum of two years of formal language study. Course Learning Objectives • Present information in an organized and engaging way • Share data in charts and graphs • Use persuasive language in a presentation
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Founded in 1861, the University of Washington is one of the oldest state-supported institutions of higher education on the West Coast and is one of the preeminent research universities in the world.
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Syllabus - What you will learn from this course
Giving effective presentations.
Week 1 is an overview of giving effective presentations. You will see examples of good and bad presentations and what mistakes to avoid.
Referring to Data and Describing Visuals
Week 2 is all about the visuals in presentations – any slides or graphics that you will use to support your presentation. This includes more work on describing charts and graphs clearly.
Persuasive Language in Marketing
Week 3 week focuses on using persuasive language in presentations, which should help you if you have to market anything from a product to a plan you’re presenting to your boss.
Putting it all Together
In Week 4, you will prepare and present a short presentation for your colleagues.
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TOP REVIEWS FROM BUSINESS ENGLISH: MAKING PRESENTATIONS
Excellent course. I like the peer-graded assignments and the course contents. They are practical. I will use them for my personal and works for sure.
One of the most useful courses provided by Coursera, this course substantial improve my presentation skill; and I would recommend to all professions.
I learned a lot of helpful tips even if I've been doing presentation materials for a long time! Thank you very much.
I found it a very valuable course, easy to understand and well guided as well.
Thank you so much the team and instructors.
About the Business English Communication Skills Specialization
This Specialization is designed to teach you to communicate effectively in English in professional contexts. You will expand your English vocabulary, improve your ability to write and speak in English in both social and professional interactions, and learn terminology and skills that you can apply to business negotiations, telephone conversations, written reports and emails, and professional presentations.
Frequently Asked Questions
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Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
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The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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63 Must-know business presentation phrases to have prepared
Greeting your audience and starting your presentation, give the topic of your presentation , introducing yourself, give a roadmap for the presentation , question policy and any rules, starting the main body of your presentation, beginning a new section of the main body, useful words for listing, introduce your visual aids, ending the presentation, involving the audience in the discussion, check in with the question asker, thank your audience and close your presentation, 1. research your presentation, 2. plan your presentation , 3. learn useful phrases beforehand, 4. prepare some visual aids, 5. practice, practice, practice , 6. anticipate questions, 7. consider your body language, 8. try to manage your nerves, a brief afterword, here are 63 business presentation phrases to help you structure your next talk for maximum impact. we’ve also set out eight steps to help you plan and deliver a speech you’ll be proud of. .
No matter what field you work in, at some point you will have to give a presentation. This can feel very nerve-wracking at first, if not downright frightening. One study found that 80% of us get the jitters at the thought of public speaking, and even that sounds a bit low!
The good news is that anxiety motivates thorough preparation… and thorough preparation is the key to a great presentation!
In this article, we have pulled together 63 business presentation phrases to help you structure your next talk for maximum impact. We’ve also set out eight steps to help you plan and deliver a speech you’ll be proud of.
63 Must-know business presentation phrases
Here is a list of natural-sounding phrases which you might like to use in your next business presentation. They won’t all be useful to everyone, but they will give you some building blocks to structure your presentation around.
Open your presentation with a greeting and thank people for coming. Here are some opening statements, ranging from formal to informal:
- Good morning/afternoon/evening everyone. On behalf of Lego , I’d like to welcome you all to our offices.
- Hello everyone. I’d like to welcome you to Lego head office , I trust that you all found us okay.
- Hello everyone, I’m delighted to be speaking with you today.
- Hi everyone, I think we might still be missing a few people but I’m going to kick things off now so we have time to get through everything.
- Hello and thank you all for coming. I appreciate you being here on such a rainy Monday morning / last thing on a Friday afternoon.
Your audience knows why they are there, but it is helpful to re-state it briefly.
- As you all know, I am going to be talking to you about CPC advertising best practices.
- In this presentation, I am going to walk you through some of the best practices in CPC advertising.
- For the next forty-five minutes , I am going to be speaking to you about the best practices in CPC advertising.
- By the end of this session, you will all know a little more about the best practices in CPC advertising.
Briefly tell the audience who you are: give your name, company, and position. You can touch on any other information which explains why you’re well-placed to give this presentation.
10. My name is Kenny Jones , and I am The Head of Marketing here.
11. First of all, a little bit about my background. I am the Head of Marketing at Lego, and I have been with the company for seven years. Before that, I used to work for Booking.com where I…
12. To introduce myself, my name is Kenny and I am the Head of Marketing at Lego.
13. By way of an introduction, my name is Kenny and I head up the Marketing department at Lego.
Even if your presentation is short, it’s helpful for the audience to know what you plan to discuss. It’ll keep you focussed, and ensure that they hear facts, rather than an endless stream of information.
14. My presentation will take about 45 minutes and is divided into four sections. Section 1 is going to discuss…
15. Since we only have 45 minutes to discuss this huge topic , I’m going to keep things brief. This talk will be divided into four sections. To start off…
16. I thought it would be helpful to share a road map of what I’m planning to cover. This talk will be divided into four sections.
17. I’m going to look at four different aspects of CPC advertising in today’s presentation. Number one…
What do you want from your audience? Do you mind being interrupted, or will it distract you? State your expectations and you won’t have any surprises. Consider whether you need to announce any other rules about audience behavior.
18. If you have questions about anything, please kindly wait until the end of the presentation to ask them. We’ll have ten minutes for an open discussion at the end.
19. Feel free to interrupt if you have any questions.
20. If anything isn’t clear, put your hand up and I’ll do my best to answer your question.
21. I’d be happy to answer any questions at the end of my talk.
22. Unfortunately, photography isn’t allowed during this presentation.
23. I would appreciate it if you could all put your phones on silent, or turn them off for the duration of this talk.
Your audience now has a good idea of who you are and what to expect. Now there’s a roomful of eyes waiting to hear your expertise. It can help to start by turning the topic into a question.
24. So, what is CPC advertising?
25. Let’s start at the very beginning. Many people ask…
If that’s not suitable for you, then try any of the following phrases to show that your introduction is over, and the main body will shortly begin.
26. Without further ado.
27. Let’s get started.
28. I’d like to start by talking about…
29. Let’s kick things off.
Once you’ve made your first point, try to sum it up in one sentence. Then you are ready to start a new phrase. Here are some options for that:
30. Okay so that’s Facebook ads. But what about Google ads? Well…
31. Now let’s turn to Google ads.
32. There’s a lot more to learn about that but since we’re pushed for time, let’s move on to Google ads.
33. Next up: Google ads.
34. Part two: Google ads.
In Ancient Greece, rhetoricians (professional public speakers) developed tricks to hold an audience’s attention. One of them was to number their ideas on their fingers, so that the audience had a visual aid to follow along with. Luckily, this works even better when showing bullet points on a PowerPoint! Here are some ideas for how to list your points:
35. There are five main advantages to this approach… firstly, … secondly, … thirdly, …
36. There are three main reasons why people choose Google ads. It’s primarily because…but another key factor is…some people choose them because…
37. There are five stages of the process. You start by… then, you should…after that,
It’s best to give your audience something to look at to reinforce your points. Here are some phrases to show people what you want them to notice.
38. If you look at this graph, you will see…
39. From this chart, we can understand how …
40. As you can see from this infographic, our research indicates that…
41. This chart shows our findings of a recent experiment we undertook. The y-axis represents… while the x-axis stands for…
Business presentations usually end with a summary. You can use this to reinforce your main points (in case anyone dozed off!) or to return to the question you discussed.
42. That’s it on CPC advertising for today. In brief, we’ve covered …
43. Well, that’s just about all we’ve got time for today, unfortunately. I hope you have learned something about CPC advertising.
44. Well, that concludes my presentation today. To refresh your memory, the main takeaways are the following. Number one…
45. That brings me to the end of my presentation. I hope you’re a little clearer on what CPC advertising is and when to use it.
46. So to draw all that together, next time you think about CPC advertising , consider the following factors…. That’s all from me!
You’ve said your piece, and the audience is full of new information. Thank them for their attention and, if you feel able to, invite them to ask you for clarifications.
47. Thank you for listening. We have five minutes left over. Are there any questions?
48. Thank you for your attention, I hope you’ve found this session useful. I’d be happy to answer any questions.
49. Thank you for listening. I’d now like to open up the floor to questions, so just raise your hand if there’s anything else you want to know.
When you receive questions, don’t feel you have to leap into the answer straight away. You can buy yourself an extra few seconds with one of the following phrases.
50. Thank you for your question, Mike.
51. That’s an interesting question.
52. I’m glad you asked me that.
If you aren’t sure how best to answer a question, don’t be afraid to ask for clarification as to exactly what information the asker is looking for. It’s also perfectly professional to admit when you don’t know something.
53. Could you clarify what exactly you mean by that, please?
54. Are you asking about my experience or data from the industry in general?
55. I’m afraid I don’t have those figures off the top of my head, but if you give me your email address at the end, I can follow up with you later.
56. Unfortunately, that’s slightly outside of my area of expertise. However, I think you could almost certainly find more information on that by…
57. That’s a great question and I have to say, I don’t know for sure, but my best guess would be that…
To really demonstrate your expertise, check that your question has impressed the audience member who raised it.
58. I hope that makes sense. Is that the kind of answer you were looking for?
59. Does that answer your question?
60. Feel free to come and grab me afterward if you want to discuss this further.
61. Thank you very much for your attention.
62. Thank you all for coming, I really enjoyed speaking to you today and hope this session has been useful.
63. Thanks for listening, do feel free to contact me via my website or email if you think of any further questions.
8 simple steps to put together a killer business presentation
Here’s how to create a presentation that will make your clients want to buy from you, and inspire your colleagues!
If you’ve been asked to give a presentation on a topic, then it’s probably within your area of expertise. However, there might be areas where you need a little more knowledge. It’s important to figure out what they are early, rather than get an unpleasant surprise later.
To test this, break the subject of your presentation into smaller questions. For instance, if you are presenting the impact of social media in the previous quarter, you might consider:
- What advertising on social media have we done this quarter?
- How is this different from what we did in the previous quarter?
- Do we have any hard data on this?
- Did we experience any drawbacks to advertising on social media?
- What conclusions might we draw for the next quarter?
When you break your presentation into chunks, your approach will become more organized. Plus, you can clearly see what data and information you’ll need to back up your points. It might also be worthwhile to speak with colleagues who can give you effective feedback.
Taking a systematic approach to research is a great way to avoid missing anything important!
Now you probably have far more information than you could reasonably ask your audience to remember! It’s best to strip everything back to basics: and start with making a very simple plan. Begin by writing down your introduction, and the three to four main points you want people to take away from the talk. From there, you can add sub-points, and decide how much time to spend on each section.
Whether English is your second language or not, it’s helpful to write a script of what you intend to say. You probably won’t stick to it, but it will help you clarify your ideas. To make your speech sound natural, use simpler language than you usually would when writing for business.
If you want to plan, practice, or generally improve your business English, then why not try learning with a business English tutor . A tutor can help you with any consistent errors that you make, and send you key vocabulary that you can then save and practice outside the classroom. Try Preply’s search filters and you can even find a tutor specialized in your industry or role.
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Now you’ve written a simple script, it’s time to start rehearsing! Unless you really need to, don’t memorize the whole thing word-for-word.
If you do, forgetting a single word might throw you off balance. It’s safer to learn only your key phrases, rather than stuffing your brain full of too much information.
If you lose your way, it will be easier to skip ahead to the next point and resume your presentation. Depending on the situation and the length of your presentation, you might also be able to get away with holding a piece of paper with your phrases on it.
If you’re about to present to the board, your manager, or a client on their finances, check out our blog post on the most common English for Accounting vocabulary .
These days, most people use a slide deck when presenting business ideas . If you have this option, it’s a great way to keep your audience’s attention. Some people prefer to make their slide deck before even writing their presentation script.
Whichever order you choose to prepare in, don’t overcrowd your slides: you are the presenter, the slides are just something to look at! Try to keep them to bullet points with the main points you want people to remember.
It’s also a great idea to signpost your argument with graphics and pictures. According to one experiment, when an audience hears new information, they’re likely to remember only 10% of it three days later. However, if a relevant image is paired with those same facts, they remember 65% three days later .
The more you can rehearse your presentation, the more confident you will be on the day.
Try recording yourself giving the presentation a few times and watching it back. It will probably feel a little embarrassing, but working through this embarrassment can prepare you well to deal with the fear of presenting!
When you watch yourself back, listen carefully to your accent. Are there any words or phrases that you find difficult to pronounce? Try looking them up in an online dictionary with an audio facility, like dictionary.com. If it’s an issue in several places, then you could also check out our article on how to improve your pronunciation .
If the presentation is very important, you could ask a colleague to watch it through and offer constructive feedback. However, if you’re more worried about sounding natural and fluent than the presentation’s contents, a few sessions with a Preply business English tutor can work wonders.
Even if you don’t have a dedicated section for questions, you should expect one or two at the end of your presentation. This is a good thing: questions are a sign that your audience was listening! Try to come up with a few ideas people might ask, and research the answers in advance. Better yet, have a colleague watch your presentation and make some suggestions.
If you are planning to have a question and answer section at the end of your presentation, you should also have a backup plan in case the audience is quiet. Prepare one or two “questions” for yourself to get things started. You might say something like:
- Well, something a lot of people have asked me is…
- While you’re all still thinking about this one, a question that often comes up is…
Don’t worry if your audience says nothing — you might have covered all they need to know. It’s good to be prepared with a few extra points, however, just so your presentation doesn’t end in awkward silence!
When rehearsing your presentation, don’t just read it while you are sitting at your desk. So much of human communication has nothing to do with words. Try to practice what your body will be doing during the talk.
Also consider what you will do with your hands — some people gesture a lot when they become nervous, and this can be distracting. Put anxious hands to good use by using a pointer to indicate ideas on your slide deck. You could also try holding your notes, or even a bottle of water.
You’ve done everything you can to prepare for your presentation. Now, the only thing left is to present it with confidence! Unfortunately, this is easier said than done, especially if you’re presenting in a second language. Try some of these “tricks” to manage your anxiety.
- Many of the physical signs of nervousness are similar to the signs of excitement: an increased heart rate, sweaty palms, a dry mouth. Tell yourself “this feeling coming over me is a wave of excitement” and you might be able to trick your brain into experiencing your nervousness as a positive emotion instead. Recent research suggests that this trick can make us more effective in almost any task!
- Try to have a moment of calm to yourself before the presentation. Go to the bathroom and take four deep breaths. Breathe in for 4 seconds, hold your breath for 7 seconds, and exhale for 8 seconds. If you’re counting, you will have to really concentrate — it will draw your full attention back into your body and quiet your mind.
- Remember to have a bottle or glass of water on standby during your talk in case your mouth goes dry or you want to pause.
- Be aware that you might talk quickly when you are nervous. Make a conscious effort to pause between sentences and slow down your speech so that the full weight of your words can be felt.
Hopefully, you now feel ready to deliver a presentation that will leave your audience speechless! Or at least, impressed with your professionalism and flair.
Remember: if one of the reasons you’re worried about your presentation is because English is a second language for you, a few sessions with a Preply Business English tutor can work wonders. If you would rather take corporate English training to learn with your colleagues at work, discover Preply Business.
A tutor can help you write the best possible speech, and suggest more conversational options for unnatural phrases. Preparation is the key to success, but pair it with expert advice and you’ll take your presentation skills to a whole new level!
Candice Benjamin is an English teacher with more than 6 years of online teaching experience. Candice has taught English to children and adults alike of various levels, ensuring that each achieves their respective goals. Candice specializes in the IELTS, TOEFL, and Cambridge exams and creates courses and strategies specific to the needs and goals of each student, to help them achieve their desired grade. Candice is patient and determined to produce significant results for her students.
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Business English Presentations Lessons
English presentations lessons for presenting in English. If you have to make a presentation in English , we have all the lessons you need to make your next English presentation with confidence. Practice your English for presentations with lessons on all types of business English presentations.
BEP 380 – Videoconferences: Presenting Online (3)
Bep 379 – videoconferences: presenting online (2), bep 378 – videoconferences: presenting online (1), bep 366 – english for startups 3: addressing investor concerns, bep 365 – english for startups 2: pitching to investors.
- BEP 321 – Project Management 6: Launching User Testing
- BEP 305 – Business English Collocations for Emphasizing 2
- BEP 304 – Business English Collocations for Emphasizing 1
- Skills 360 – Presentations: Connecting with your Audience (2)
- Skills 360 – Presentations: Connecting with your Audience (1)
- BEP 276 – English Presentation Skills 3: Wrapping Up
- BEP 275 – English Presentation Skills 2: Engaging your Audience
- BEP 274 – English Presentation Skills 1: Getting Started
- BEP 267 – Presenting Numbers in English (Part 2)
- BEP 266 – Presenting Numbers in English (Part 1)
- English for Presentations Mobile App
- BEP 102c – Signposting a Presentation
- BEP 101c – Introducing a Presentation
- BEP 246 – Product Presentations in English (2)
- BEP 245 – Product Presentations in English (1)
- BEP 233 – English for Conferences 1: Opening Presentation
- BEP 230 – Presenting in English: Freestyle Q&A (2)
- BEP 229 – Presenting in English: Freestyle Q&A (1)
- BEP 213 – Presentation English: Presenting Visuals (2)
- BEP 212 – Presentation English: Presenting Visuals (1)
- BEP 197 – Delivering Training (Part 2)
- BEP 196 – Delivering Training (Part 1)
- BEP 178 – English Presentations: Making an Impact (2)
- BEP 177 – English Presentations: Making an Impact (1)
- Skills 360 – Tips for Successful Presentations 2
- Skills 360 – Tips for Successful Presentations 1
- BEP 101e – Presentations: Introducing your Presentation
- BEP 142 – Presentations: SWOT Analysis 2
- BEP 141 – Presentations: SWOT Analysis 1
- Free Lesson – BEP 129: Pitching an Idea
- BEP 133 – Sales and Interviews: Elevator Pitch in English
- BEP 131 – Presentations: Pitching an Idea (3)
- BEP 130 – Presentations: Pitching an Idea (2)
- BEP 129 – Presentations: Pitching an Idea (1)
- BEP 116 – Presentations: Analyzing Trends
- BEP 115 ADV – Presentations: Describing Trends
- BEP 92 – English for Sales: Features, Advantages, Benefits (or FAB Presentation)
- BEP 85 – English for Sales: Informal Product Presentation
- BEP 106e – Presenting for Success: Using your Voice
- BEP 103e – Presentations: Describing Charts and Trends 1
- BEP 62 – Persuasion 3: Satisfaction, Visualization and Action Steps
- BEP 60 – Persuasion 2: Establishing the Need
- BEP 59 – Persuasion 1: Getting Attention
- BEP 37 – Presentations: Question and Answer (2)
- BEP 36 – Presentations: Question and Answer (1)
- BEP 33 – Presentations: Closing Down & Summarizing
- BEP 102 – Presentations: Linking your Ideas
- BEP 101 – Presentations: Making your Introduction
Welcome back to Business English Pod for today’s lesson on videoconferences and presenting online . Today, we’re going to focus on handling questions and managing the Q&A.
With the rise of hybrid teams, presenting online is just a regular part of work for many professionals. And while the basics of delivering information in a virtual setting may seem simple, interacting with your audience and dealing with questions feels very different online than in person. Skilled presenters have a variety of tricks for ensuring a productive Q&A, or question and answer, session.
For example, when someone asks a good question, you might redirect it to the entire group. That gives the Q&A more of a discussion feel. And if people aren’t asking questions, you can ask some yourself. Of course, sometimes people introduce ideas that you don’t really have time to explore. In this case, you can suggest more discussion at a later time.
Good presenters are also ready to admit any limitations to what they’ve presented. Nobody has all the answers, so don’t pretend you do. And finally, once the Q&A is finished, it’s a great idea to encourage people to follow up with you later if they have any other questions.
In today’s dialog, we’ll listen to the end of a presentation by Adam, a business consultant. He’s handling some questions and encouraging discussion after presenting his ideas on ways to increase sales. We’ll also hear Adam’s colleague Nancy and his boss Heather ask questions and participate in the discussion.
Listening Questions
1. What question does Nancy ask that Adam redirects to the entire group? 2. What question does Adam ask everyone to encourage them to share their ideas? 3. What key point does Adam admit they’re still not sure about?
Welcome back to Business English Pod for today’s lesson on videoconferences and presenting online . Today, we’re going to look at how to wrap up your presentation and transition to the Q&A.
Great presenters always make time and space for questions at the end of their presentation . And if you’ve done a good job of engaging your listeners, they may have lots to say or ask. Before you open it up for questions, however, you need to summarize.
One thing you can do to emphasize key points near the end is to ask a question yourself, then answer it. And an effective way to answer it is with a visual or some kind of illustration. That will help your ideas stick, not just at the end, but throughout your presentation.
Near the end of a presentation , there may be people who have to leave early so it’s important to acknowledge these people and let them know how you’ll follow up. Finally, it’s a good idea at the end to summarize your key points. Once you’ve done these things, you can make the transition to the Q&A section of your presentation .
In today’s dialog, we’ll rejoin a presentation by a business consultant named Adam. He’s wrapping up a talk about how the company can increase sales. We’ll hear how Adam finishes up and transitions to the Q&A.
1. What question does Adam ask his listeners which he then answers by showing a visual? 2. What does Adam offer to do for people who have to leave early? 3. What’s the first big opportunity Adam mentions as he summarizes his presentation?
Welcome back to Business English Pod for today’s lesson on videoconferences and presenting online. Today, we’re going to focus on how to get your presentation off to a good start.
Videoconferences are now a normal, everyday part of business life. And people have had to develop a new set of skills for this new reality. Consider giving a presentation online. It definitely brings some new challenges, especially technical ones. But virtual presentations also require many of the same skills as presenting in-person.
For example, you still need to be engaging and confident, especially at the start as you get people excited about your presentation . And besides getting them excited, you need to help them understand. So outlining your presentation clearly is also a good idea.
Now, how can you present information and data in a way that keeps your listeners engaged? Well, for one thing, you can talk about your own experience. And you can also relate the information to your listeners’ experience. That will help your presentation connect with your audience. And finally, one technical skill that you’ll need in the virtual format is sharing your screen.
In today’s dialog, we’ll listen to part of an online presentation given by Adam, who works as a business consultant. He’s presenting on the topic of sales to several colleagues, including Chris, Nancy, and his boss Heather. We’ll hear how Adam begins his online presentation.
1. What is the last thing Adam will do in his presentation, according to his outline? 2. What experience does Adam talk about to ground his presentation? 3. What information does Adam present on his shared screen? Premium Members: PDF Transcript | Quizzes | PhraseCast | Lesson Module
Download: Podcast MP3
Welcome back to Business English Pod for today’s lesson on addressing investor concerns during a pitch in English .
One of the greatest skills in business is the art of persuasion. Whether you’re running a startup and wooing a big investor or trying to convince your boss to give you a pay raise you need to be able to persuade.
Of course, we often use a pitch or presentation to persuade, especially when looking for startup investment. But the pitch alone won’t seal the deal. The real test is handling questions and concerns after your pitch. Can you anticipate these concerns and be ready to address them? Can you think and speak on the fly? Do you have the confidence to back up what you’ve said in your presentation?
There are several concerns you might have to address. For one, you may have to explain exactly why your idea is unique. And you might also have to show clearly that you’re committed to the idea. One common investor concern is the valuation, or how much you think the company’s worth. You’ll need to justify your valuation clearly, and explain what you’ll do with the investor’s money. And through it all, you’ll be trying to show why you are backable, or deserve the investor’s support.
In today’s dialog, we’ll rejoin Quinn, who is seeking investment for his online payments company called Moolah. In our last lesson, Quinn gave his pitch to the investor. Now he has to address some tough questions and concerns from a potential investor named Mason.
1. What does Quinn believe shows that he’s fully committed to the company? 2. What exactly does Quinn plan to do with the investor’s money? 3. Why does Quinn believe he is backable on a personal level?
Welcome back to Business English Pod for today’s lesson on pitching in English to investors.
The world of tech startups can be extremely exciting and rewarding. But success is certainly not guaranteed. In fact, 90% of new ventures that don’t attract investors within the first three years will fail. So if your company has made it through the valley of death, and you’re burning through cash but don’t have any revenue, then you’d better make sure you’ve got a great pitch to potential investors.
In just 10 to 20 minutes, you need to convince investors that they should risk their money on you. Or, more accurately, why they should risk their money on you instead of on the thousands of other companies they could invest in. It’s hard to think of a higher stakes presentation than a pitch to investors. So what will increase your chances of success?
Well, you need to talk about the problem that your product solves, and how your product is truly unique. Of course, in the startup world, timing is everything. So you need to be able to show there’s a market for what you’re offering. And a good startup isn’t just about a good idea, it’s about a solid revenue model. So you’ll need to explain that clearly. It’s also smart to sit down and think about what questions investors might have, and answer them before they have to ask them!
In today’s dialog, we’ll listen to a presentation by Quinn, who founded an online payments company called Moolah. In our last lesson, we heard Quinn preparing for his pitch with the help of a mentor. Now it’s showtime, as Quinn delivers his pitch in the hopes of attracting investment.
1. What is the problem that Quinn identifies at the start of his presentation? 2. Who is Moolah’s target audience? 3. What question does Quinn anticipate the investors might have?
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Personal skills can be described as personality and behavioral traits that determine how people act in a workplace context, including how they manage themselves, perform their work and interact with coworkers and management.
Good communication skills consist of verbal and non-verbal modes of transferring information to another person as well as active listening skills to absorb what others are communicating.
Some basic communication skills are recognizing who the audience is, showing respect, giving a concise delivery and using an appropriate tone of voice. Body language is also important.
Get the full notes here: https://tanniasuarez.com/blog/presentation-skillsIn this video, you'll learn the best business English presentation
In this lesson, you'll learn 40 great phrases for making a presentation in English. Learn what to say during your introduction
Level of the class: High Intermediate. Type of Lesson: Integrated skills (Listening integrated to speaking, pronunciation and vocabulary using authentic
Use simple business English presentation vocabulary and grammar you're comfortable with… · Use transition phrases to move between topics · Practice with and
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This course teaches you language and techniques that will help you make effective presentations in English. The final task is to develop a well-organized
Need to deliver an amazing business presentation in English? Learn these 25 powerful phrases for introductions, statements, transitions
63 Must-know business presentation phrases · Greeting your audience and starting your presentation · Give the topic of your presentation.
Get key expressions & vocabulary to clearly and effectively give English presentations. Boost Your Presentation Skills!
That will help your presentation connect with your audience. And finally, one technical skill that you'll need in the virtual format is sharing your screen. In
This book is designed to assist students in creating English business presentation and sharpening their skill in delivering a presentation. It also equips them